Introduction: How to Start a Wig Business from Scratch
Starting a wig business may sound overwhelming, but it’s more accessible than ever—especially with the rise of custom wig suppliers in China. In this article, we’ll walk through the real-life journey of a U.S.-based entrepreneur who launched a successful synthetic lace front wig business with a per-unit cost of just $33.
If you’re searching for how to start a wig business, how to buy wigs wholesale from China, or how to build a private label wig brand, this case study is packed with practical insights and step-by-step guidance.
Step 1: Finding a Reliable Wig Supplier on Evawig.com
The first step to launching a successful wig business is finding a factory that offers custom wig production with low minimum order quantities (MOQs). This U.S. entrepreneur discovered Evawig.com—a Chinese wig manufacturer offering:
- Custom synthetic lace front wigs
- Low MOQs (starting from 50 pieces)
- Fast FedEx or DHL international shipping
- Full OEM/ODM support for private label wigs
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Step 2: Customizing the Synthetic Lace Front Wig
The buyer was interested in creating a product line of custom synthetic lace wigs tailored to the U.S. market, specifically targeting the African-American community.
Here’s what the factory provided:
- High-temperature synthetic fiber (Japanese origin)
- Lace front construction with hand-tied hairline
- Color: #1B (natural black)
- Length: 16–18 inches
- Density: 130% standard
- Private label tags and packaging
The cost per unit was $33, making it highly profitable in a market where similar wigs retail for $60–$100.
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Step 3: Payment via Western Union for Small Orders
For the first test order of 50 units, the buyer used Western Union to make a quick and secure payment to the Chinese supplier. This method is commonly used for small orders when buyers are just starting out.
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Step 4: Why North Korea Plays a Role in Lace Wig Production
One unique detail the supplier revealed: the lace frontal hairline sections were hand-knotted in North Korea before final assembly in China.
North Korea is a lesser-known but cost-effective outsourcing partner for detailed lace work in the wig industry. This allows suppliers to maintain low costs while offering high-quality craftsmanship.
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Step 5: Final Wig Assembly and Private Label Packaging
Once the lace parts arrived from North Korea, the factory assembled the full wigs in their Chinese facility:
- Weft sewing & lace attachment
- Heat styling and shaping
- Final inspection to prevent tangling/shedding
- Custom logo packaging and labeling
The entire production cycle took about 2–3 weeks.
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Step 6: International Shipping with FedEx
To deliver the wigs safely and quickly, the supplier used FedEx International Priority, which offered:
- 5–7 day delivery time to the U.S.
- Real-time tracking
- Proper customs documentation
- Declared as “synthetic hair samples” to reduce import duties
This shipping method ensured that the buyer received the wigs without delays or complications.
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Business Result: Reselling Wigs Locally & Online
After receiving the order, the U.S. entrepreneur began reselling the wigs through:
- Local beauty salons & barbershops
- Pop-up events and hair expos
- Instagram and TikTok shops
- Planning to expand to Amazon and Shopify soon
The buyer made a healthy profit on the first batch and has since placed larger follow-up orders.
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Conclusion: Can You Start a Wig Business with $2,000? Yes!
This story proves that you don’t need a huge budget to break into the $10B+ global wig market. With less than $2,000, this entrepreneur launched a real product line with:
✅ Fully customized synthetic wigs
✅ Private label packaging
✅ International supplier relationship
✅ Scalable business model
If you’ve been searching for how to start a wig business from home, this is your sign to take action.
Want to Start Your Own Wig Line?
Here’s a quick checklist to get started:
- 🔍 Find a reliable wig factory (Evawig.com or similar)
- ✍️ Negotiate MOQ & pricing (start small: 30–50 pieces)
- 💵 Use secure payment (Western Union, PayPal, Wise)
- 📦 Request sample photos/videos before production
- ✈️ Choose fast, tracked shipping (FedEx/DHL)
- 📈 Start selling locally or on social media first
Need Help Sourcing Custom Wigs or Choosing a Supplier?
Drop your questions in the comments or send a message. I can recommend reliable vendors, negotiation tips, and shipping solutions for your first wig order.
